While sitting through three hours of football last Sunday, a thought occurred to me throughout the evening. Why does this feel like just another normal football game?
Then the commercials came on. They didn’t seem much different than a regular season game’s advertisements.
The quality of humorous and memorable Super Bowl Ads have really gone down in the past few years. Bud Light and FedEx Shipping are the only two services worth mentioning out of the entire lineup off-hand. The large birds delivering packages from last years big game along with Budweiser’s smart-cracking, male-oriented television spots seem to be all that’s left of this once-famed media spectacular.
The collection of 2009 commercials doesn’t exactly hype up the anticipation for next year, nor give us much to look forward to when that time comes around.
At least Anheiser-Busch’s marketing division (along with Federal Express’s) can still present a product and get a message across that’s actually worth the $3 Million pricetag.